Brinke attended on 20th and 21st of October the third edition of BRN DAY, the B2B event dedicated to cycling shops organized by Bernardi.
The BRN DAY was created with the aim to allow bike retailers to learn about all the new proposals for the cycling sector from the exhibiting companies in a single dedicated space within the Bologna Exhibition Center.
Did you miss the Italian Bike Festival? Read here
Many brands were present, including reference companies for the market such as SHIMANO and CAMPAGNOLO.
Also Brinke for the second consecutive year took part in the event welcoming the dealers in a large and rich stand with the complete range on display. During the two days the whole new collection was presented, which provides interesting solutions for electric mobility in the different categories: OFF ROAD, Trekking, City and micro- mobility, the absolute novelty for 2020.
BRN DAY 3 also provided an opportunity for retailers who did not take part in the Italian Bike Festival to get to know the absolute novelty of Brinke dedicated to micro-mobility: the Bladerunner e-scooter: a gritty, performing and safe e-scooter. Built according to current regulations, it boasts excellent performance with a range of up to 30 km and a speed of up to 20 km/h, its style and character does not go unnoticed. Thanks to its small size it is very convenient to load in the car for covering "the last mile", to help move in the city and promote urban electric mobility.
Great success was achieved by X5R + Race, also available in the non-racing version (X5R+) and Overland Di2 available with Sport and Comfort frame, and with XT gearbox.
During the two days of the event X5R + Race and Overland Sport Di2 were also on display at the SHIMANO stand, the industry's leading brand and partner of Brinke.
Finally, at the Brinke stand, visitors could admire ST3 STROMER Anniversary Edition, the "precious" limited edition STROMER proposal created to celebrate 10 years of the prestigious Swiss brand, of which Brinke is the exclusive retailer in Italy.
Did you read the news about ST3 STROMER Anniversary Edition on red-live.it?
Brinke has collected new and important confirmations on the 2020 collection. The new products presented have in fact raised great interest both in the OFF ROAD categories with the 3 different X5 solutions (X5R + Race, X5R +, X5S), and in the e-Trekking category with 4 different Overland equipments (Sport or Comfort and Di2 or XT) and of course also with Bladerunner. The interest for some models of the current collection has been reconfirmed as it was expected by the sales, in particular the XF and X1 in the OFF ROAD category, Rushmore Evo available in different Trekking equipments and finally, Elysee Evo confirmed as top of the range of city ebikes also for 2020.
During the BRNDAY days all the staff and the Italian sales force was present at the Brinke stand, Andrea Auf Dem Brinke, CEO of the brand, would like to thank all Brinke men and women for working every day with commitment and passion, and all the retailers who came to visit the stand during the event!